Project Overview

Kim Rose Flows is a vibrant yoga instructor in the Palm Beaches. She brings people together to feel good with movement, deep connection and fun! Kim needed a fresh take on her logo and overall brand to better represent her. I delivered a new logo that better represents her, a fresh landing page to encourage sign ups and describe her offerings and developed maintain her monthly newsletter.

Her new logo is truly where modern and elegant meets fun! Not to mention, her community would be proud to wear and tote it. I gave Kim a signature, fun and vibrant bright pink that’s also a proud nod to her home state of Florida. The interesting shape of the W resembles downward dog (upside down) while providing visual interest.

Designer, Strategist, Writer